Snap buys WaveOptics for over $500M

Snap buys WaveOptics for over $500M
May 21, 2021
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From Snap is buying its AR display supplier for more than $500 million on The Verge:

Snap has agreed to acquire WaveOptics, the supplier of the augmented reality displays that power its new Spectacles glasses, for more than $500 million, The Verge has learned. The deal is Snap’s largest ever, underscoring the company’s long-term bet that AR eyewear will eventually go mainstream.

WaveOptics primarily makes waveguides, a display technology that allows for the overlaying of virtual objects onto the real world through a transparent surface like glass, and accompanying light projectors. Snap is using WaveOptics displays in the new Spectacles announced this week, which it isn’t selling widely but is giving to a small number of AR effect creators.

It's more than a bet that AR glasses will go mainstream. It's a bet that it will happen soon, pushing many other industry players to enter the market as fast as possible.

A way to slow down the competition is by removing component suppliers from the market.

Also, remember that Snap acquired DAQRI assets and expertise.