The company’s transition from VR to broader applications is a natural one: "We are applying many of the same industry-leading machine learning techniques from our VR-based applications to our headphone prototypes," said Dr. Alcaide. As headphones are worn by millions of people every day, it is a consumer electronics device that is recognized and understood by many the world over. “With a headphones form factor, not only can we still bring our value to Virtual Reality but we can take it a step further to everyone’s daily life interfacing with mobile, PCs, and even AR devices.”
Even if Neurable managed to productize their BCI, the whole VR market is far from taking off. Their financial success depended on an industry still in an embryonal stage.